Congratulations to the team at Five Lives who have recently won an award from Crédit Agricole Assurances (CAA). This is the insurance arm of Crédit Agricole, the biggest bank in France with 21M customers and a committed promoter of healthy ageing. It has 10M customers aged 50+
Beyond a small financial prize, CAA is running a large pilot with Five Lives early in 2025 to measure the impact of the Five Lives service on the health of 500k CAA policyholders with a view to potentially rolling out to all bank customers over the age of 50.
Bearing in mind the huge importance of making sound financial decisions in later life, this partnership is a very good example of how financial service providers can help their customers.
Please get in touch if you would like to know more.